Are you a Google AdSense Publisher? Then you may have seen a message in your AdSense dashboard “You have ad crawler errors, which can result in lost revenue.”
Well if you’re looking to fix this, you’ve landed on the right article.
Here you will find the fix for the Ad crawler error in Google AdSense.
You have ad crawler errors, which can result in lost revenue.
Cause:
AdSense crawler uses to process and index the content of webpages. The AdSense crawler visits your site to determine its content in order to provide relevant ads.
If anyhow this crawler gets blocked from crawling web pages content, you will see “You have ad crawler errors, which can result in lost revenue.” in your AdSense dashboard.
How this AdSense crawler blocking can occur for:
- Page deleted/URL not found (Error: 404)
- Content access blocked by robots.txt
- Content behind a login page
- Content redirected to other page
- Dealy crawling frequency by Google AdSense bot
To check why this issue is occurring for your website, just log in to your Google AdSense account and navigate to the Policy Centre.
Fix:
Now to fix this issue, make sure that your website contents are easily accessible by the Google AdSense bot for crawling. If it’s able to crawl properly then you will not see the “You have ad crawler errors, which can result in lost revenue.” message in AdSense.
If you closely look at your AdSense Policy Centre you will find the reason and how to fix the ad crawler issue.
- Issue Page not found – put a 301 redirect
- Issue Page blocked by robots.txt file – remove the Disallow line from robots.txt
- Issue content behind login – add login details to AdSense, Go to AdSesne>Account>Access and Authorization>Crawler Access
- Content redirected to other pages – crawler must access the original pages to determine that a redirect is in place
- Not crawled – wait for AdSense bot to crawl your web pages
Bottomline
This issue is very common among AdSense publishers and it can be fixed easily. Just make sure your content where AdSense ads are appearing is not blocked anyhow for the AdSense bot.
And if you make any changes for your current issue wait for 1-2 weeks for the changes to show in your AdSense account.
If your contents are accessible by the Adsense bot then you’re good to go.
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